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Color-Full: New Shade Extensions of POP XG™, The Demi and the color XG®

Color-Full: New Shade Extensions of POP XG™, The Demi and the color XG®

Posted by Team John Paul Mitchell Systems on Apr 2nd 2017

Whether you want a whole new look or just a slight update, get a head start with new hair color.

Unicorns, mermaids and all the mystical colors of the universe are flying full force into 2017! Now more than ever, our guests want longevity and vibrancy from their vivid hairstyles. That’s why John Paul Mitchell Systems® introduced its semi-permanent POP XG™ collection. These fashionable shades come in a thick, rich conditioning base to leave hair soft and supple, even relaxing the cuticle and refining texture on bleached hair (super light blondes are left with a silky, shiny finish!). The 13 original shades have endless possibilities and are great for copper tones, redheads, blondes and even those who dream in pink. Now, just in time to ring in Spring, there are five new shades in pastel-perfect hues!  

Looking for some fun combinations to try? Ask your stylist to mix Steele with Bordeaux for a dusty rose, or Opalescent and Purple for a lovely lavender that’ll last! And for blonde gals? Mix Steele with Clear for a beautiful, ashy blonde that is completely Insta-worthy.  

If you’re looking for something a little more permanent with more coverage power, our Demi formula is demi-permanent and conditions as it colors, providing rich results and gorgeous shine. We now offer The Matte series, a green-based range of shades perfect for top coating brunettes who have unwanted red or orange tones. The Pearl Ash series looks as beautiful as it sounds, covering pre-lightened or natural blondes with cool warmth and loads of shine!

From bold statements to subtle shifts, whatever your color choice, we have a line that’s right for you!

Break out of a beauty rut and book an appointment at a salon near you!

Many thanks to @tiffanymae_arcs for her help with this blog post!

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