In October we launched an exclusive, new program called The Paul Mitchell® Insiders. As the program coordinator, I’ve had the pleasure of scouting the Insiders and getting to know some pretty amazing people.
The idea behind the program was to hand select a team of influencers across the country who love Paul Mitchell and are a good representation of our brand. We created the program to reward our most loyal fans, while also expanding our reach to new Paul Mitchell fans.
Our Insiders receive Paul Mitchell swag, have special opportunities to work with our brand one-on-one and also get an inside look into the world of Paul Mitchell. From radio hosts and stylists to fashion experts, makeup artists and animal activists we have a great group of men and women who all have unique styles, believe in what they do and love our brand.
I’ve had so much fun getting to know each and every one of them and can’t wait to see how the program continues to unfold. To get a glimpse at what some of the Insiders have created, check out hashtag #PMInsiders on Instagram and Twitter.
We welcome them with open arms to the Paul Mitchell family and hope you love their style as much as we do.
Angela Hauk is Paul Mitchell's Web Marketing Coordinator and program lead for the Paul Mitchell Insiders. When she's not conversing with the Insiders or sending them swag, she enjoys painting, writing, and exploring new places. Someday, she says she'll own a card shop where her obsession with quotes will be put to good use!