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Get to know the squad behind our new stylish line of hair products: Neon. Here’s Elvi!
Boldest moment: Moving to the United States from Russia.
On my playlist: Hindi/yoga meditation music to make me calm and at peace.
Fave fashion piece: I make clothes, and I love wearing my own pieces and getting compliments. I make faux fur coats. I started making them for Burning Man, and then I started getting orders. Now I have my own company.
On confidence: I think you either feel it or you don't. It's something inside of you. It's your approach to life.
Biggest fan: My mom.
Childhood ambition: I wanted to be an actress—not anymore though. It would be too hard here with my Russian accent!
Last-Minute Halloween Hairstyles
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Best in Class: Back to School with the Class of Neon™
Is the thought of going back to school overshadowing your remaining summer days? Lucky for you, we have a few things that are going to make kicking off the new school year a little bit sweeter. Great for the Class of Neon™, these confidence-b