The Best Way to Take Care of Blonde Hair

Whether you recently went platinum, golden or honey, it takes some work to get and maintain healthy, vibrant blonde hair.

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Our experts agree: The Golden Rule when going blonde is to build up to a lighter color over time to avoid damage. Then, once you’ve achieved your desired lightness, keep hair light, bright and beautiful with the proper products and these hair care tips:

Choose the right shampoo and conditioner

We recommend Forever Blonde® Shampoo and Forever Blonde® Conditioner that are designed specifically for maintaining and protecting your blonde color. To avoid brassiness in your hair’s blonde, white or silver tones, use purple shampoo and purple conditioner once or twice a week. Our Paul Mitchell® Platinum Blonde line is formulated with a color-enhancing, violet tint to help cool unwanted warmth, while softening strands and adding shine. Or choose Platinum Plus Shampoo for 5x the toning power on medium to dark blonde hues and highlights.

Paul Mitchell Platinum Plus Shampoo

Help restore and maintain strength

When lightening services damage and weaken the internal structure of the hair, the result is brittle, broken and damaged strands. The transformative Bond Rx System features a shampoo, conditioner and reparative treatment with our clinically proven Bond Rx Technology that targets weak and damaged bonds, crosslinking them to restore strength and resilience to the hair fiber.

Paul Mitchell Platinum Plus Shampoo

Keep hair hydrated

If you’re not a natural blonde, it generally means your hair is damaged and extremely thirsty. Nourish it daily with a leave-in conditioner. Our Forever Blonde® Dramatic Repair® repairs and seals the hair cuticle with a moisturizing blend of KerActive protein, safflower oleosomes and macadamia nut oil.

Paul Mitchell Forever Blonde Dramatic Repair

Protect it from heat

Hot tools are especially threatening to color-treated blonde hair. Minimize the damage with a heat protectant spray such as Hot Off The Press®.

Paul Mitchell Forever Blonde Dramatic Repair

Shield hair from the sun

Hats and scarves are the best immediate defense, but if hair is going to be in direct sunlight, use products with UV protection. One to try: Color Protect® Locking Spray.

Paul Mitchell Color Protect Locking Spray and Treatment

Keep it safe from water

Take a dip with confidence. Apply your favorite conditioner before entering a pool or the ocean to create a barrier between your hair and the salt water or chlorine. After you come out of the water, rinse your hair as soon as possible to get rid of residue. If you swim regularly and notice a buildup or a greenish tinge, use a clarifying shampoo (like Shampoo Three®) to remove it.

Paul Mitchell Color Protect Locking Spray and Treatment

Make your color last

Refresh your color in-between services with an in-salon gloss treatment, touch-up your roots or find new shade of blonde your local Paul Mitchell® salon. Choose from a variety of all-vegan lighteners for superior blonding, balayage and highlights, experience a smarter way to cover gray with CoverSmart vegan permanent color that provides 100% durable coverage on gray, white and resistant hair and discover on-trend collections like Bombshell Beiges.

For more color-saving ideas, click here.

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