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Our Story

We’re celebrating forty years of serving the professional beauty industry with salon-quality hair products and styling tools through our family of brands, including Paul Mitchell®, MITCH®, Awapuhi Wild Ginger®, Tea Tree, Paul Mitchell® Pro Tools™, Neuro®, Neon™, MarulaOil and MVRCK®. We were the first professional hair care company to take a stand against animal testing and continue our strong commitment to giving back, supporting a wide range of philanthropic causes, both domestically and internationally.

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Within everyone here at JPMS™ is a fire to make a difference.

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We are proud of the innovation, passion and care that goes into our products.

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We are committed to helping create a greener future for our Earth.

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Paul Mitchell Schools

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Our History

Forty years ago, two friends were inspired to start a company that would support the success of hairdressers and provide luxury hair care at an affordable price. With just $700, John Paul DeJoria (left) and Paul Mitchell (right) launched a revolutionary hair care system featuring three products. This is our story.

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