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Neuro Halo Hair Dryer and Flat Iron


We know that great tools are essential to supporting great talent, and that’s why we’ve dedicated our business to developing the best in professional hair care products. Using the highest-quality ingredients and the latest technologies, every one of our innovative contributions is made with both hairdresser and client in mind, working to best complement their needs.

Paul Mitchell cutting hair

“Our goal has always been to provide hairdressers with the best products and education, and we’re constantly finding new ways to achieve it.”
—John Paul DeJoria

Paul Mitchell Model with dove

No Animal Testing

Never Have. Never Will.

In 1980, we became the first professional beauty company to publicly stand up against animal testing. Now, 40 years later, that pledge to our furry friends remains a driving force in all that we do.

image of Tea Tree products in salon

Our Quality Assurance

Diversion occurs when professional salon products are sold by unauthorized retailers. Oftentimes, these products are old, stolen, counterfeit or tampered with. Our products are guaranteed only when purchased on, at a professional salon, Paul Mitchell® School, or from one of our authorized online retailers (, and

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Staying Innovative

Our product development process begins in our state-of-the-art Product Innovation Center (PIC), in Santa Clarita, California. It’s here where our products are researched, formulated and tested (on humans!). From concept to completion, our talented team of in-house chemists work hand-in-hand with licensed hairdressers to develop, test and perfect every formula and bring our newest innovations to life.

image of awapuhi flower

Sourcing Natural + Sustainable Ingredients

We’ve searched the world for natural and sustainable ingredients, from establishing a solar-powered awapuhi farm in Hawaii to wild-harvesting marula oil, a beauty secret from Africa.

Icons for vegan, paraben-free, gluten-free, and sulfate-free

Offering Transparency

Transparency is important to us, so you can make an informed purchase. All product pages on include important information, such as whether the product is vegan, paraben-free, gluten-free or sulfate-free.

image of Tea Tree products in salon

Setting Green Trends

We pride ourselves on being eco-conscious and environmentally friendly as we continually search for sustainable ingredients and work toward adopting the most current green practices in packaging and supply chain.

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