I recently went to a high-end salon. I was a golden blonde with reddish undertones.. Told them I wanted to go back to my natural look, a dark blonde. Not only did the top of my hair turn a golden brown (still with red tones) but my ends were and ash green! They told me it would fade to the look I wanted after a few washes. Well it didn’t! I went into Ulta and their stylist recommend this product. I washed my hair twice with it... AMAZING results! Almost all of the ash green is out and it toned down my golden/brownish red tones... actually blended my hair pretty nicely. I know with another couple washes I will be happy with my hair again! Thank you!