Sustainability
Passion for hair, compassion for the planet. As a company with a long heritage in giving back and caring for the earth, we are committed to more sustainable business practices in a number of ways.
Watch Our VideoGreen Roots. Green Future.
Here at JPMS™, we know beauty. For 40 years, we've recognized it in the products we make, the people we serve and the planet we strive to protect. Sustainability has always been a priority for our founders. Today, we are committed to making our company operations cleaner and greener to preserve the beauty of the world around us. Decreasing our use of virgin plastic. Reducing our carbon footprint. Ethical sourcing. And so much more.

PCR Packaging
We are committed to transitioning our packaging (bottles, tubes and jars) to post-consumer recycled (PCR) plastic, starting with Tea Tree and Paul Mitchell® product lines, by 2025. This will reduce our use of virgin, petroleum-based plastic by an estimated 773 metric tons annually.
By switching to plastic with an average of 75% PCR content, we are incorporating the maximum amount of PCR possible without compromising package quality. Reusing existing plastic instead of creating new will have significant environmental benefits for the planet:
- Reducing fossil fuel use by 41%, the equivalent of 7810 barrels of oil
- Reducing greenhouse gas emissions by up to 1162 metric tons of CO2, the equivalent of 249 cars off the road for a year
- Reducing water use by 156 million gallons—enough to fill 236 Olympic-size swimming pools

Bio-Based Packaging
Our new, eco-friendly hair care line, Paul Mitchell® Clean Beauty, is proudly made with bio-plastic packaging that is 90% derived from sustainably harvested Brazilian sugarcane and is 100% recyclable.*
*Excluding pumps.
View Clean Beauty Packaging Life Cycle Watch Video
Less Plastic in Caps
Our Paul Mitchell® Clean Beauty products feature a low-profile cap that uses 46% less plastic* than a standard lid. We will transition all applicable Paul Mitchell® bottles to this innovative low-profile cap, further reducing the amount of plastic used.
*Compared to the standard Paul Mitchell® cap.

No Single Dose Plastic
Our amenity program in Marriott hotels is changing from single use products to a multi-use format (an estimated savings of 75.2 tons of virgin plastic by 2025). JPMS™ will phase out all single dose plastic product packaging by 2025.

No Retail Plastic Bags
By switching from plastic retail bags to partially recycled paper, we have eliminated 13.3 tons of plastic production annually.






Tree Planting Program
Continuing our partnership with Reforest'Action, Tea Tree has made a commitment to plant one million trees by the end of 2022 in places where reforestation is needed the most. One million trees will remove 150,000 metric tons of CO2 from the atmosphere during their lifetime.
One mature tree over its lifetime:
- Offsets 150 kg of CO2
- Creates 3 animal habitats
- Generates 4 months of oxygen
- Creates 1 hour of work for a local farmer

Solar-Powered Global Distribution HQ
Solar panels on our Global Distribution Headquarters in California provide nearly 90% of the energy needed to run the building during working hours, keeping 337 metric tons of CO2 from entering the atmosphere annually. This equates to keeping 74 cars off the road for a year, or decreasing the miles driven by 835,700 miles annually.
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Clean Energy In Manufacturing
Paul Mitchell® Clean Beauty products are manufactured with 100% certified clean energy from renewable sources produced by hydroelectric power plants. Clean energy helps reduce pollution and reduce greenhouse gases.

Carbon Offset Corporate Travel
We’re committed to offsetting carbon from all corporate travel (flights, hotels, mileage) through our partnership with Terrapass, ensuring all JPMS™ business travel is carbon neutral.

Carbon Neutral Shoots
Through our partnership with CO2 Cycle, JPMS™ photo shoots are carbon neutral. With 16 production days in 2019, we were able to:
- Divert 80% of trash generated on set to recycling or green waste (composting).
- Offset 39.8 tons of CO2 created during production (travel, hotel stays, shipping of equipment) via carbon offsets. That’s the equivalent of taking 8 cars off the road for a year.
- Save 1,383 plastic water bottles by using bottle-less water service.
- Use more than 18 kilowatts of solar energy produced on set for light electricity needs like phone and computer charging.

Hybrid Fleet Vehicles
We're switching all JPMS™ fleet vehicles to hybrid, reducing CO2 emissions an average of 113 metric tons annually, saving the emissions from 12,715 gallons of gas (48,131 liters).*







Pioneer In Cruelty-Free Products
In 1980, we became the first professional beauty company to publicly stand up against animal testing. Now, 40 years later, that pledge to our furry friends remains a driving force in all that we do.
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Vegan Products
In addition to being cruelty-free, most of our care, color and styling products are vegan. We are committed to making 10 of our 12 product lines 100% vegan by 2023.
Awapuhi Wild Ginger® is not vegan; it contains keratin protein derived from sheep's wool.
Professional-only products:
Paul Mitchell® the color is not vegan; it contains beeswax.

Awapuhi Farm
In 1983 our co-founders established a self-sustaining, solar-powered, organic awapuhi farm in Hawaii—all of the awapuhi used in our products is still harvested there today.
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Tea Tree Oil
We use only 100% pure Australian tea tree oil, sourced from Australian farms that are certified for their ethical sourcing and harvesting practices. This can be found in our best-selling Tea Tree line.

Palm Oil
In an effort to reduce the negative effects of palm oil cultivation on the environment and communities, we are actively switching to Roundtable on Sustainable Palm Oil (RSPO) Mass Balance palm oil wherever possible.

100% Eco Paper
We're taking a complete eco approach to paper sourcing. Nearly all of our paper (cardboard boxes, promotional packaging, office paper and paper supplies) is FSC-certified (harvested responsibly) and/or made from recycled materials or is tree-free. Our goal is to use 100% responsibly sourced paper by 2021.







Returned Tool Recycling Program
We're proud to partner with Homeboy Industries, a 501c3 non-profit, to responsibly recycle 100% of hair tools returned to JPMS®, keeping 5.6 tons of old tools out of landfill each year. The recycling process provides jobs to men and women who work at Homeboy Electronics Recycling, an R2 Certified social enterprise committed to employing men and women who face systemic barriers due to previous gang involvement or incarceration.
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Recycled Aluminum Tubes
All Paul Mitchell® Professional Hair Color tubes are made with up to 45% recycled aluminum and are 100% recyclable. Aluminum is an infinitely recyclable material that takes up to 95% less energy* to recycle than to produce new aluminum.

Reduced Salon Waste
Paul Mitchell® offers select Perks Program salons a free membership to Green Circle Salons, an organization that provides sustainable waste management by sending daily byproducts like hair color, used foils and hair clippings for eco-friendly recycling, repurposing and responsible disposal. Partnering with Green Circle Salons can prevent up to 95% of salon beauty waste from ending up in a landfill.
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Less Print & Packaging
We're making an overall effort to decrease printed materials by switching to digital documents and eliminating packaging inserts. This is keeping approximately 170 tons of paper annually from being manufactured, saving 4,080 trees!




Salon Professionals:
For resources to help your salon become more sustainable, click here.