Great hold, great volume, thicker hair
This is a great clay/paste! It instantly boosts your hair, gives it volume, texture, thickness / fullness, a great weightless hold that lasts! The smell is a bit masculin but goes away once you apply the product into your hair.
It's very easy to wash it out as it's water based which is a wonderful thing!
I have not used Mitch Reformer before, but the stylist at Paul Mitchel said this was their newest product and it's the same as reformer except it has a matter finish and stronger hold.. So I went with this one