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Paul Mitchell

Platinum Plus Deep Violet Shampoo

Regular price
$46.00

Deep purple shampoo instantly tones and corrects yellow, brassy tones and brightens highlights, improves manageability and adds shine.

5x More Toning Power*

*As compared to Platinum Blonde Violet Shampoo.

Size
  • Color Safe
  • Vegan
  • Paraben Free
  • Gluten Free
  • Cruelty Free

For medium to dark and highlighted blondes that need powerful weekly toning, Paul Mitchell Platinum Plus Deep Violet Shampoo delivers 5x more toning power than Platinum Blonde Violet Shampoo. This purple shampoo has a deep violet formula that instantly tones and corrects yellow, brassy tones and brightens highlights while improving manageability and adding shine. For best results, use weekly.

Details

Hair Type
Ideal for Blonde, Highlighted, Gray or Silver Hair.

Fragrance
Refreshing cucumber melon scent with soft floral notes.

Environmental Responsibility
Our commitment to reducing our environmental impact is stronger than ever. That's why the new Paul Mitchell packaging is made with post-consumer recycled (PCR) materials,* low-profile caps and labels designed for improved recyclability.**

*Bottles and jars will be 30-50% PCR and tubes will be 25% PCR. Retail sizes only. Excludes pumps and select caps, which are made from virgin materials. **Check your local requirements.

How to use

Massage into wet hair, allow to remain on hair for 1-5 minutes. Rinse. Wash hands thoroughly. Follow with Platinum Blonde Violet Conditioner.

Ingredients

The ingredients listed on this website are for US consumers. Ingredients are subject to change. Should you have any concerns, please review the ingredients listed on the purchased product before use.

Questions: Please contact customer service at through our Contact Us form.

Minimum quantity allowed is .
Maximum quantity allowed is .
The product can be bought in quantity increments of .
<strong>5x More Toning Power</strong>

5x More Toning Power

For medium to dark and highlighted blondes that need powerful weekly toning, Paul Mitchell Platinum Plus Deep Violet Shampoo delivers 5x more toning power than Platinum Blonde Violet Shampoo.

Complete your Platinum blonde regimen

Step 1: Cleanse

This purple shampoo helps eliminate unwanted brassy tones for light, bright hues.

Step 1: Cleanse

Step 2: Condition

This purple conditioner helps cools brassiness, softens strands and adds shine.

Step 2: Condition

Step 3: Weekly Toning

Powerful purple shampoo delivers 5x more toning power than Platinum Blonde Violet Shampoo.

Step 3: Weekly Toning

Step 4: Custom Toning

Concentrated, intermixable violet toning drops cool warmth and eliminate brassy tones.

Step 4: Custom Toning
Which  Shampoo <em>is right for you?</em>

Which Shampoo is right for you?