We're celebrating our pledge to our furry friends with our Global Ambassador, Winnie Harlow.
Pioneer In Cruelty-Free
We were the first professional beauty company to publicly stand up against animal testing. More than 40 years later, that pledge to our furry friends remains.
We're proud to support Best Friends Animal Society, a leading national animal welfare organization dedicated to rescuing, protecting and providing hope to animals in need.How Can You Help
Share the message of Peace, Love and Cruelty-Free with a limited-edition cosmetics bag, T-shirt and matching pet bandana for your best friend!Shop Now
Love Is Our Style
We’re celebrating love with the looks featured in our Peace, Love & Cruelty-Free Campaign.
2. Part hair at the crown and down to ear (on each side), gather hair into a high ponytail and secure with an elastic; cover base with a small section of hair then secure with a bobby pin; backcomb hair at base using a Teasing Brush for added lift.
Use an Express Ion Curl XL Curling Iron on ends to add a bend then mist with Super Clean Extra® Finishing Hairspray for maximum hold.
PRO TIP: Get the look, even if you don’t have long hair, by adding a faux ponytail from Flaunt Hair Extensions (sold at Paul Mitchell® Salons). Find a location near you.
Once dry, wind small sections around an Express Ion Style+ Flat Iron for a slight bend on ends; twist iron away from the face for a wavy, side-swept look.
Create a deep side part and mist with Super Clean Light® Finishing Hairspray to lock style in place.
PRO TIP: Get the look, even if your hair is long, by clipping it up. Divide hair into two to three loose ponytails and secure with elastics; loop the length of one ponytail up and under, securing ends with bobby pins; repeat the process with the other ponytail.
As an advocate for redefining what’s beautiful and as our first-ever Global Ambassador, Winnie shows how changing your hair—from a platinum pixie to a crown of curls—can change your whole outlook.
Play it Cool with
a Platinum Pixie
Texture and volume at the crown + icy blonde color add some extra bold energy.Get The Look
The Platinum Pixie
Hair is the first thing you see…it makes you feel confident, sexy and powerful.”
Get A Jump Start
Apply Quick Slip™ on damp hair to reduce drying time.
Handle The Heat
Prep hair for heat styling with Hot Off The Press®.
Smooth Things Over
Take small sections + straighten with an Express Ion Style®+.
Mist a little Spray Wax™ into your hand + tousle hair for piecey texture.
The Grand Finale
Define pieces around your face with a bit of Gloss Drops®.
Channel your inner boss, ’cuz this look is a mood.Shop The Look
Retro Vibes +
Tons Of Attitude
Sexy and versatile, the Iconic Shag is a head-turner on just about anyone.Get The Look
I love changing things up. Different hair, different look, different vibe.”
Set The Stage
Apply Sculpting Foam™ to damp hair for silky, frizz-free strands.
Bend The Rules
Wind pieces of hair around an Express Ion Style®+ to add texture.
Make it Last
Lock in the look with Super Clean Extra®.
Turn heads everywhere you go!
Sleek + Fierce
Take your hair to the limit.Get The Look
Sleek + Fierce
Let’s give the people looks and come to serve.”
Apply Super Skinny® Serum as a blowout primer on damp hair to speed up dry time.
Protect Your Mane
Help shield against heat damage with Hot Off The Press®.
Straighten small sections with the Express Ion Smooth®+.
Bring On The Bling
Use a tiny bit of Gloss Drops® on the ends for that perfect polish.
The Finishing Touch
Finish with Super Clean Spray® for long-lasting, touchable hold.
Toss that hair + slay all day!Shop The Look
Be a style queen with a crown of glorious curls.Get The Look
Embrace your unique beauty every day.”
Mist Extra-Body Boost at roots for next-level height.
Style + Twirl
Apply Extra-Body Sculpting Foam® + wrap curls around finger to define.
Blow Everyone Away
Use a diffuser attachment and gently cradle hair while drying to keep the curl pattern intact.
Now go claim your crown!Shop The Look