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Paul Mitchell

Platinum Plus Deep Violet Shampoo

$24.00 - $46.00

Powerful weekly deep purple shampoo for medium to dark and highlighted blondes corrects yellow, brassy tones and brightens highlights.

5x More Toning Power*

*As compared to Platinum Blonde Violet Shampoo.

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$24.00 - $46.00
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Banishes Brass • Intensely Tones

For medium to dark and highlighted blondes that need powerful weekly toning, Paul Mitchell Platinum Plus Deep Violet Shampoo delivers 5x more toning power than Platinum Blonde Violet Shampoo. This purple shampoo has a deep violet formula that instantly tones and corrects yellow, brassy tones and brightens highlights while improving manageability and adding shine. For best results, use weekly.

Cruelty Free

Color Safe

Vegan

Paraben Free

Made Without Gluten

Choose Your Impact At no extra cost to you, 1% of every order is donated to a nonprofit of your choice. Add to bag to select.

Hair Type

Ideal for Blonde, Highlighted, Gray or Silver Hair.

Fragrance

Refreshing cucumber melon scent with soft floral notes.

Environmental Responsibility

Our commitment to reducing our environmental impact is stronger than ever. That's why the new Paul Mitchell packaging is made with post-consumer recycled (PCR) materials,* low-profile caps and labels designed for improved recyclability.**

Learn more

*Bottles and jars will be 30-50% PCR and tubes will be 25% PCR. Retail sizes only. Excludes pumps and select caps, which are made from virgin materials. **Check your local requirements.

Massage into wet hair, allow to remain on hair for 1-5 minutes. Rinse. Wash hands thoroughly. Follow with Platinum Blonde Violet Conditioner.

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The ingredients listed on this website are for US consumers.
Ingredients are subject to change. Should you have any concerns, please review the ingredients listed on the purchased product before use. Questions: Please contact customer service at through our Contact Us form.

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